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Creative Menu and Logo Design for The Funplex and Freelance Clients
Objective:
To design menus and logos that capture the unique identity of each location and client, ensuring that the visual elements align with their brand themes and customer expectations.
Design Approach:
The Funplex Menus and Logos:
Myrtle Beach Location – "Off the Coast" Bar/Restaurant: I designed a menu that embodies a beach vibe, aligning with the relaxed and coastal atmosphere of the bar/restaurant.
New Bar Logos:
"The Strike and Sip" (Mount Laurel, NJ): Created a logo with a neon color theme that complements the bowling atmosphere of the bar. In addition to the logo, I also designed their bar menu and a specialty happy hour menu, ensuring that all elements matched the vibrant and energetic vibe of the venue.
"Surfside Bar" (East Hanover, NJ): Developed a logo for the Surfside Bar, capturing the essence of coastal relaxation and beachside fun.
"Surfside Bar II" ( Both Locations's Outdoor Bars): Designed a logo for both outdoor bars, maintaining a cohesive theme with the Surfside Bar branding.
Cabana and Villas Menu: Designed a comprehensive menu for the Cabana and Villas, featuring a beach-inspired, blue theme that highlights all food and drink offerings while perfectly complementing the relaxed ambiance of the venues.
Freelance Projects:
Tai’s Vietnamese Restaurant: 2015 Menu: Designed a trifold menu with a pink theme that aligns with the restaurant’s aesthetic.
2024 Bubble Tea Menu: Created a new menu with a yellow, summer-themed design, fulfilling the client’s request for a fresh and vibrant look.
Oishii Japanese Ramen Restaurant: New Menu: Designed a modern menu featuring more photographs of the dishes, as requested by the client. I also personally took all the photos used in the menu to ensure high-quality visuals.
Conclusion:
This project showcases my versatility in designing menus and logos that resonate with different brands and audiences. Whether it’s creating a beach-inspired menu for The Funplex or a modern, photo-rich menu for a ramen restaurant, my designs effectively communicate the brand’s identity and enhance the customer experience.





